Ulysse Nardin: Pioneering spirit with a quest for innovation
7/31/2014 10:37:41 AM
|written By : Anita Khatri
Bollywood and cricket have become almost like religion to the people of India. And it is not
too often that we find a top Swiss watchmakingbrand trying to blend in with the popular culture of a country. However, Ulysse Nardin has decided to be associated with these two and this move is viewed to be as important as watchmaking in Switzerland, especially for creating commemorative watches.
This is one of the few Swiss watch brands which has paid homage to Indian cricket. Ulysse Nardin has launched commemorative watches to honour Indian cricketing legends by introducing limited edition watches for Yuvraj Singh and Sunil Gavaskar. Celebrating the spirit of the sport, we present two watches with complications that are bound to bring in good times for the legends and you.
Published on 31, July 2014
The much anticipated Apple Watch will only help grow the market size of wrist watch wearers believe top executives of Swiss brands
With the younger generation preferring not to wear watches and using their mobile phone to tell time, what is the future of Swiss watchbrands. Contrary to popular perception, the head honchos of various top companies are optimistic and believe that going forward the Apple watch will only help grow the market size of wrist watch wearers. Read on to get their views.
1. Matthias Breschan,GLOBAL BRAND President, Rado Watch Co.
It has been 20 years since the Swatch group presented a prototype for a telephone integrated in the watch. The first step in this group is by Swatch and Tissot, who are presenting the connected watch. At Rado we have all the technology to move in this direction. Mechanical and Quartz watches will continue to exist, as we are used to them. Many people buy watches not just to tell time, but because it is an extension of your personality, an accessory that you can show off.
2. Olivier Bernheim, President and CEO Raymond Weil
The Apple watch does not disturb me at all, because the world is not ready for it. Luxury Swiss watches are made by hands, whereas smart watches are made by machines. The entry of the Apple watch will introduce a new segment in the watch industry, but that will not replace the luxury of handmade Swiss watches.
Published on April 30, 2015
Jaeger LeCoultre’s Reverso continues the rich watchmaking heritage
Reverso, one of the legendary icons from the maison Jaeger LeCoultre was created in 1931. It was invented as a solution to the challenge set by British officers playing polo in India: to create a watch capable of surviving the hard knocks of a polo game.
Further than being a sports watch, the Reverso is currently one of the most iconic models in luxury watchmaking and this watch has a very special emotional bond with me personally. It is this watch where one can wrap a precious moment on the wrist. We present for our readers the most current versions introduced in the Reverso Collection: the Grande Reverso 1931 Seconde Centrale and Grande Reverso Ultra Thin1931 special edition
Grande Reverso Ultra Thin 1931 Special London Flagship edition
This Special Edition will be available in a short series of 26 pieces, exclusively at the Jaeger-LeCoultre London Flagship on 13 Old Bond Street. This timepiece has the dial in a deep green lacquered reminiscent of the rolling British countryside and to the legendary sporting colour. Equipped with a 45-hour power RESERVE, the second side on the solid case back features an exquisite engraving of the Palace of Westminster featuring the famous clock tower Big Ben.
Published on 31 August, 2015